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Google is a great example of how colorful branding can scream “We have it all”. Using vibrant colors in design is also a great eye-catching trick, that improves contrast and makes your designs stand out in any environment. But that doesn’t mean graphic designers and other creative professionals will soon be out of a job.
Logo Trends in 2022
Pinks are predicted to be part of the pastel color trend in the years to come. Psychologically, these colors can bring about feelings of laughter, freshness, and growth. Data and graphic design meld in this creation from the Scientific Visualization Studio. Where minimalism strives for clean and simple, maximalism ignores boundaries and delights in excess. Jotform, an online form-building tool, completed a logo update in 2021 in order to boost its visual identity as its business continued to grow. However, they’ve also embraced the colorful minimalist illustrations to promote their home delivery service.
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This design trend is all about capturing that retro-futurism into artworks. Those with truly progressive visuals will go beyond ethnically-diverse icons and pride month advertisements. Encourage your team to stay updated about the latest design trends and software by providing access to online courses, workshops, and webinars and encourage them to take up design certifications.
Retrofuturism
This trend is different from the others; it is by no means visual.I see more and more people in the industry, realizing that many product design processes have become extremely complex. It is also necessary to lessen the number of steps a user has to take to reach the desired result. For instance, using a phone number or biometric data as a personal identifier to log in. Today, minimalism is again gaining momentum in both graphic and web design. Simple fonts, block colors, and bright backgrounds, and other minimal design elements are used. This simplistic design provides usability, which is why this trend is unlikely to cease to be relevant soon.
Inclusive visuals
Get ready for blocky buddies gracing everything from branding to websites, 8-bit worlds transporting you to classic video games and subtle game-inspired elements adding a playful wink. The new technologies that appear every day, week, month, and year will predict the popularity and direction of new design trends and tendencies. Cheerful, interesting, moderately brutal, and unique web designs have become some of the trends for 2022. This made the structure clear, pleasing, and emphasized important aspects.
Geometric Fueled Designs
From three-dimensional shapes and layers to depth that makes something seem to jump off the canvas, this trend seems to be growing by leaps and bounds. It’s somewhat of a throwback to skeuomorphism, but this time the graphic elements are more realistic than ever. With that in mind, the way to make this trend work is to ensure that supporting text and art elements are easy to read and understand.
Try maximalism in your design by using thick strokes, bright colors, and large patterns. Not to mention, using all the space you have available is something maximalism is all about. But if you’re a small business, you can use them to infuse creativity into your branding, tell your unique story and connect with your audience in a new way. And this year’s graphic design trends reveal an artistic revolution in the making, from 3D hyper-surrealism and digital destruction to bento box grids and garden cutouts. Nearly everything in the 90s—pop culture, politics, and fashion—is imbued with the loud, raw look that marked an entire era.Let’s fast-forward to the present day.
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Products might be made from sustainable packaging or materials as everything plays together with this trend. Should you always rush to use the latest graphic design trends in your work? But it’s helpful to pick up new ideas, find inspiration, and see what types of techniques and styles are shaping our industry. ‘Anti-design’ is the last thing you’d expect to see in a graphic design trends list. High-definition photography and video are nothing new, but this 2024 graphic design trend makes a stylish statement by exaggerating the HD look of photography even more.

Striking colors add personality to your designs and portray a fun persona for your brand. Not only have they been creating fun data visualizations, but the platform has adopted bright neon backgrounds for their visuals. And Twitter Marketing has been busy making a host of colorful data visualizations for trending topics on the social network. Serifs - the horizontal lines at the top of and bottom letters in fonts like Times New Roman - had been on the out as tech brands of the 2000s adopted the clean, simple, and highly readable look of sans serif fonts. Instead of presenting numbers on their own, graphic designers are turning the data into a real story. Graphic designers are evolving their methods of data visualization to create a story and engage with the audience.
More and more designers are starting to make the creation of patterns their main focus by working on commissioned projects or selling them on digital marketplaces. Brands are realizing the power of custom patterns to use on their branded wrapping paper or tissue paper or anything else for that matter. A custom pattern is another asset for a brand to communicate its story to customers. Many designers are drawn to its raw aesthetic, which can be used to create unique and memorable designs. It’s quite niche and won’t be liked by everyone, but if you’re looking to make a bold statement with your design, this could be the style for you. Ever since the the Netflix series “Stranger Things” introduced their timeless wordmark, similar uses of fonts like ITC Benguiat are used a lot ever since.
One trend that openly welcomes you to break all those rules is Neo-Brutalism. Jacob Cass is a brand designer & strategist, educator, podcaster, business coach and the founder of JUST Creative, an award-winning branding & design consultancy that doubles as an industry-leading blog. ClickUp Whiteboards are extremely useful in collaborating in real time. Brainstorm, add notes and images, and bring your best ideas together on a creative canvas.
Top Web Design Trends 2024 - Designmodo
Top Web Design Trends 2024.
Posted: Thu, 21 Dec 2023 08:00:00 GMT [source]
In 2022, the retro comeback has finally landed on the 90s (having also recently been romanticized in Netflix’s Fear Street). Primarily because people are getting tired of seeing the same old data visualizations over and over again. They want something new and interesting to look at, and that’s where fun data visualizations come in.
This is a great way to evoke nostalgia while also appearing elegant and calming. In this article, we’ll look at 12 graphic design trends that are expected to dominate in 2022 and why they’re becoming popular. The graphic design landscape for 2024 promises a captivating blend of innovation, inclusivity, and sustainability. From the resurgence of bold gradients and vibrant colors to the integration of 3D elements and augmented reality, designers are navigating a dynamic space where creativity knows no bounds. The biggest graphic design trends often evolve in tandem with technology. In graphic design, technology influences both the design process and final designs.
Back in the day, we relied on hand painting and photo manipulations to create surreal art. But with the help of AI, it’s now much easier to generate much more realistic-looking surreal art. Designers have mixed feelings about the impact of AI in the design industry. However, whether you like it or not, it’s evidently clear that AI art and generative graphic design are here to stay. Even Adobe is making a huge shift to focus on generative AI by integrating more and more AI tools into its software suite. So join the likes of Trello, Slack and HubSpot by upping the visual interest in your designs.
But the appearance of the psychedelic design, as far as we are concerned, is very in tune with today’s realities of chaos and instability. We will surely see more AI-generated art and graphics this year and it will also give birth to new AI-themed design trends. AI Surrealism is such a trend that’s already getting popular among designers and some call it the “future of AI art”.
"Right now, we're living in a rapidly changing sector, with many designers still working from home and others opening up side practices or small studios," he explains. "At the same time, design tools and the advent of AI are accelerating the speed with which these designers can create, communicate, and deliver. As businesses battle to survive the coming global turmoil, good design will be vital in helping them stand out visually, connect with their audiences, and create the brand loyalty they so desperately need. The world of graphic design is constantly evolving, with new trends emerging all the time.
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